More News

Fayetteville’s flourishing franchises

By Marty Cayton, posted 1 year ago
Fayetteville’s local economy, abundant pool of talent and labor sources and military affiliation make it the perfect area to start a
business or introduce a franchise - Photo created with Canva

Welcome to our Nov. 17 issue where we are highlighting some successful franchises in our area. Franchise businesses seem to flourish in the greater Fayetteville area.
To explore this a bit further, it might be worth looking into the definition of what a franchise is and is not.
A franchise is not just a business with multiple locations. For example, Cracker Barrel is not a franchise but is a publicly traded business. Some businesses appear to be part of a franchise network, but instead are part of a cooperative entity, such as “Do it Best” Hardware, The Associated Press or Ace Hardware. A cooperative business is owned and run by its members primarily for the benefit of cost savings that get passed on to the customers and members.
According to Investopedia, a franchise, “grants a franchisee access to a franchisor's proprietary business knowledge, processes and trademarks, allowing the franchisee to sell a product or service under the franchisor’s business name.”

The franchisee sets up a new or existing business to operate and sell products or services that follow the unique branding and proprietary model that the franchisor has established. The franchisee pays the franchisor a start up fee and monthly royalties on sales typically equal to between 5-8 percent.

THE TYPICAL VALUE FOR THE FRANCHISEE IS: 
- A proven successful business model with operating systems to follow.
- Help with marketing and advertising.
- A larger company from which to leverage support.

The businesses featured in this issue are all franchisees who are all having success in our local area. There are three reasons I believe make our area a great place to consider investing in a franchise. First, we have a phenomenal local economy in Fayetteville. Second, we have access to a significant pool of talent in labor resources. And third, our affiliation with the military through active duty families, contractors and transitioning or retired personnel afford us a ready-made entrepreneurial incubator for possible franchisees.

If you are interested in learning more about franchise opportunities, I would encourage you to check out the following resources below.

www.franchiseopportunities.com
www.franchisegator.com/states/north-carolina-franchises

God Bless you and yours!

Ico insights

INSIGHTS

SPONSORS' CONTENT
cape-fear-valley-health daniel-mccullough-md headshott

Navigating weight loss: Insights from a bariatric surgeon

Daniel McCullough, MD - Metabolic and Bariatric Surgery Director, Cape Fear Valley Health
north-carolina-military-business-center bill-simons headshott

Federal Food Series Webinars Will Connect North Carolina Food Businesses with Government Buyers

Bill Simons - Regional Program Manager, Goldsboro, North Carolina Military Business Center
fayetteville-state-university sambit-bhattacharya-phd headshott

FSU students and faculty make strides towards advancement in applied AI in the Intelligent Systems Laboratory

Sambit Bhattacharya, Ph.D. - Professor of Computer Science and Director of the Intelligent Systems Lab, Fayetteville State University

In The Current Issue

Creating opportunities: The Defense Alliance Foundation seeks to strengthen the local defense innovation ecosystem

DAF Chairman Phil Williams (far left) pictured with City of Fayetteville Mayor Mitch Colvin (center) on June 10 following a presentation on a 25- year vision for the city’s continued growth and transformation. Photo provided by the DAF.The Defense Al


Empowering the mission: Linchpin Solutions provides tools to turn the tech of the future into the tools of today

Linchpin Solutions attends defense conferences throughout the year, using conferences and tradeshows to exhibit their services and connect with network professionals, including industry, military and government leaders to address and understand today


Lumberton is ready for takeoff: Lumberton Regional Airport embarks on major expansion to meet growing demand

Photo provided by Gary Lewis.The City of Lumberton is moving forward with a new terminal project at the Lumberton Regional Airport. It’s a collaborative effort involving several partners, including Cooper Tacia General Contractors, Talbert & Brig