Restaurants

The ASOM hosts Veterans Day event with founders of BHAWK Whiskey Distillery

By Staff Report, posted 1 year ago
Photo provided by: ASOM. 

In honor of Veterans Week, the U.S. Army Airborne and Special Operations Museum (ASOM) will host an event with Army Veterans Brad and Jess Halling, founders of BHAWK Whiskey Distillery on Nov. 14 at 6:00 p.m. at 100 Bragg Blvd. in Fayetteville. 

Born and raised in the Midwest, the Hallings have long called the Fort Liberty, NC area their home. Both are active participants in Veterans’ charities and are long-time whiskey and wine enthusiasts. In 2020, they embarked on their journey to create BHAWK Whiskey  Distillery, transforming 175 Yadkin Road in Southern Pines into a premier destination for whiskey lovers, residents, tourists, and the surrounding military community. Their vision focuses on crafting premium whiskey brands and offering an immersive distillery experience. 

This special evening at the ASOM will include whiskey tastings of Sergeant’s Valor Bourbon, Sergeant’s Valor Rye, Madame Colonel Pistachio Cream, craft cocktails, appetizers and a presentation by Brad and Jess Halling, who will share their experiences in both  military service and entrepreneurship. 

Event rates: 

Non-Member Rate: $75 per person / $125 couple 

Museum Friend Member Rate: $65 per person / $100 couple 

Active-Duty Rate: $50, with ID required at the door 

Guests must be 21 years of age to attend. To register, visit: https://bit.ly/bhawkevent

 

The NC ABC codes for BHAWK products. Graphic provided by: BHAWK. 

The Hallings are also working to spread their brand across the state by offering their customers the NC ABC codes for their products. Customers can provide these codes to restaurants, bars and other locations which will allow venues to begin ordering and importing the BHAWK brand.  

Ico insights

INSIGHTS

SPONSORS' CONTENT

In The Current Issue

Multi-generational business expertise: How legacies in local businesses find sustained success

Join us Sept. 29 for our third Power Breakfast of 2026 as business leaders share how they leverage decades of institutional wisdom. The Greater Fayetteville Business Journal invites you to join us for our third quarterly Power Breakfast, The Fam


Local expertise: Critical Path Solutions LLC chosen as construction company for Skyeton Manufacturing renovations

Skyeton leadership have decided to look locally for a general contractor to head up major renovations for the 28,479-square-foot building they’ve selected as their new home. Fayetteville-based Critical Path Solutions LLC has been chosen as the primary contractor for bringing new life to the previous Black+Decker plant site.


Fort Bragg goes nuclear: Antares awarded Army Janus Program agreement to deliver nuclear microreactor power for Army’s energy resilience mission

From left to right: US Secretary of Energy Chris Wright with Antares Co-founder and CEO Jordan Bramble. Photos courtesy of Antares Nuclear, Inc. Antares Nuclear, Inc. recently announced that it has been awarded an Other Transactions Authority ag