Fayetteville has a new flag and seal featuring designs that align with the regional Can Do Carolina brand.
The branding initiative launched in December of 2020, and the Fayetteville City Council adopted the designs during their last regular meeting of 2021.
The Fayetteville Collaborative Branding Committee was made up of a variety of stakeholders in the region, to include the City of Fayetteville, Cumberland County, the Fayetteville Cumberland Economic Development Corporation, the Arts Council of Fayetteville/Cumberland County, the Fayetteville Area Convention & Visitors Bureau, Cool Spring Downtown District and the Greater Fayetteville Chamber of Commerce.
The City recently updated their visual identity to reflect the new branding, as did several other regional entities who support the initiative.
The rebranding project was and is intended to connect the region’s resources and was designed after research, public forums and internal collaboration.
For more information about Fayetteville’s brand strategy, and to download branding materials, visit
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To wrap up the first day, attendees were able to meet up for a social event at the Brad Halling American Whiskey Ko. in Southern Pines where a $10,000 check was presented to the Joint Special Operations Foundation for their scholarship fund. Photo pr
The three-story, 200,000 square-foot business incubator space is located at 420 Maiden Lane. The building features an elevator, construction has begun on handicap bathrooms for the first floor and the second and third floors feature window walls offering views of Segra Stadium.
Image provided by FTCCFocused on building the local workforce and streamlining the education process through real world learning, the Hope, Opportunity, Prosperity through Education Program at Fayetteville Technical Community College (FTCC), also kno
