The North Carolina Department of Commerce’s Rural Economic Development Division has selected 34 local governments from across the state to participate in the Creating Outdoor Recreation Economies program.
Within GFBJ’s coverage area, the following communities were selected to participate:
The CORE program offers strategic planning and technical assistance to help rural communities leverage North Carolina’s abundant outdoor recreation assets to bolster local economic vitality.
The CORE program is a component of the Supporting and Strengthening Resiliency in North Carolina’s Travel, Tourism, and Outdoor Recreation Sectors Initiative that was awarded a $6 million U.S. Economic Development Administration State Tourism Grant.
Outdoor recreation is a significant economic driver across the state of North Carolina. According to the U.S. Department of Commerce’s Bureau of Economic Analysis outdoor recreation in North Carolina contributed over $11.8 billion to the state’s GDP in 2021. This economic sector accounts for over 130,000 jobs annually resulting in more than $5.9 billion in compensation for employees.
“The outdoor recreation sector is a substantial contributor to our state’s economy,” said N.C. Commerce Secretary Machelle Baker Sanders in a press release. “With boat building at the coast to kayak manufacturing in the mountains, and diverse natural landscapes offering tourism opportunities in between, outdoor recreation is an industry primed for continued growth in North Carolina.”
Through CORE, communities will collaborate with local stakeholders through a strategic planning process to identify and develop outdoor recreation assets that present economic growth opportunities. Strategy development will focus on leveraging outdoor recreation assets to increase tourism, encourage small business development, enhance quality of life for residents, plan for asset and infrastructure development, and/or position communities to grow and attract outdoor gear manufacturing industries.
The planning process will be tailored to meet the needs and goals of each community. The CORE program will also provide technical assistance and training to help communities implement their strategies.
“Our rural communities have long been destinations for recreation and relaxation in the great outdoors,” said Assistant Secretary of Rural Economic Development Kenny Flowers in a press release. “The strategic planning assistance offered through CORE will help these communities leverage natural assets to increase economic opportunity and improve quality of life for residents across the state.”
More information about CORE can be found on the Rural Planning Program Services webpage: https://www.commerce.nc.gov/about-us/divisions-programs/rural-economic-development-division/nc-main-street-rural-planning-center/rural-planning
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