Fortuna, a leader in IT Consulting and Staffing, is excited to announce a significant update to its brand identity, including a new logo that signifies the company's forward-looking vision and expansion into renewable energy technology and new space technology sectors.
Fortuna BMC celebrated the opening of their Fayetteville office at an open house event in Nov. of 2022 where Founder and CEO Jack Smith announced that the Fayetteville location would serve as the main headquarters for Operations.
The new brand identity is designed to better represent Fortuna's core capabilities in On Demand Team Building, Contact Center Solutions and IT Services, while also embracing new market verticals.
“Our new logo is not just a change in font or color; it represents our journey towards embracing the future of technology and innovation,” said Seth Waters, Chief Marketing Officer at Fortuna, in a press release. “The compass, a consistent element in our brand, symbolizes our role as a guide for companies navigating complex challenges, now pointing due north towards growth and positive outcomes.”
This rebranding comes at a pivotal time for Fortuna as it prepares to enter new markets, reinforcing its position as a distinct and innovative player in the competitive landscape. For more information about Fortuna and its services, visit https://gofortuna.com.
The project, named Camden Commons, features a sprawling mixed-use development campus ready-made for new business at the intersection of Camden and Rockfish Roads. A Super Target store has been announced as one of the anchor tenants on the site.
GRAPHIC PROVIDED BY BETTER BUSINESS BUREAUIn the fall of 2025, I was approached to be a judge for the Better Business Bureau’s 2026 award series. Like many of you in the community, I didn’t realize that the BBB had its own awards, and I was excited t
As the director of the FSU HUB, Dr. Tamara Colvin is responsible for strategic and operational leadership to provide impactful support to emerging entrepreneurs and existing small businesses. Photo provided by Colvin.Fayetteville Cumberland Regional
