On March 30, local businesswoman Beth Hess is holding a marketing workshop and training session to help businesses obtain more sales and customers. 

The event will take place at the Cape Fear Botanical Garden. Attendees can choose between two times for their session when registering.  One session will be held from 9 a.m.-noon; the other will be held from 1-4 p.m. 

Hess is the “metaphor-riddled messaging coach,” as she refers to herself, and owner of Keys to Your Brand Consulting. She has been supporting small businesses for more than 20 years. 

"Clear and confident messaging is how you build trust with ready-to-buy customers and filter out the misfits before they waste your time,” said Hess. “Many businesses & organizations struggle with putting their amazingness into the words that make that happen. My process, which I will walk you through in this workshop, helps you mine for the treasures hiding in the way you already do what you do, and gives you the language to talk about it in your marketing. Let's chart your course to more sales and better customers."

This event is for anyone who works with product or service-based business, a non-profit, an organization, a personal brand, or anyone who wants to learn and stand out. This event is also good for social media managers, marketing pros, and others focusing on promoting brands. 

To learn more about the event, visit https://www.eventbrite.com/e/elevate-your-brand-a-hands-on-marketing-workshop-tickets-290808204167.