Commercial Real Estate

Branch Properties acquires site for Publix Super Markets-Anchored Shopping Center in Fayetteville

By Staff Report, posted 1 month ago
Rendering provided by Branch Properties

Atlanta-based real estate investment and development firm Branch Properties announced today, June 17, that it has acquired 16.7 acres of land in Fayetteville, North Carolina in partnership with Columbia Properties for the development of Rockfish Village, an upcoming Publix Super Markets-anchored shopping center. The 76,237-square-foot center, which is set to break ground early next year, is slated for completion in Q4 2025.

The grocery-anchored development will be located at the signalized intersection of Rockfish Road and King Road. Rockfish Village will include a 48,387-square-foot Publix Super Market and 27,850 square feet of inline retail space for restaurants, service providers and retailers. The property will also include 2.4 acres of outparcels.

“Fayetteville’s growing population and robust retail performance positions it well for this upcoming grocery-anchored development,” said Jesse Shannon, President & CIO at Branch, in a press release. “Rockfish Village will bring a selection of service retailers along with essential shopping and dining. We look forward to building this project with Columbia Properties and will continue to make future milestone announcements as construction begins.”

Rockfish Village is located within two miles of the I-295 beltway expansion connecting to I-95 slated for completion in the next two years. The population of Fayetteville has increased 72 percent between 2000 and 2020. The development sits 10 miles from Fort Liberty, one of the largest military bases in the world serving over 52,000 active personnel.

Ico insights



In The Current Issue

Fantasy comes to life: Fayetteville-based travel agency Flights & Fables brings dream vacations to life with curated fantasy destinations and tours

Between the stunning peaks of New Zealand and as far as the castles of Europe, Flights & Fables puts a literal spin on the phrase ‘dream vacation.’ This unique full-service travel agency fuses passion and expertise to provide clients with a vacat

Bringing it all together: Lumbee Guaranty Bank is working to combine two Fayetteville locations into one to better serve customers

Lumbee Guaranty Bank’s new Fayetteville branch will be located at 2939 Village Drive. This new location will be better equipped to cater to customers with its ample parking and a drive up ATM. Photo provided by Lumbee Guaranty Bank. Lumbee Guara

Leading military business: NCMBC Executive Director Scott Dorney reflects on time with the institution, his career and the future of military business

 Scott Dorney became the executive director of the NCBMC in December 2004. Since then he has worked hard to create a robust connection between North Carolina businesses and the federal and defense contractors. Photo provided by NCMBC.Scott Dorne